- Nintendo recently revealed the release of Super Mario 3D All-Stars.
- The game will only be available between September 2020 and March 2021.
- This move is another sign from the company that they’re embracing a model that encourages FOMO.
I don’t understand how anyone can be a Nintendo fan and not feel manipulated.
During Mario’s 35th Anniversary Direct, the big N finally announced a long-awaited title. Super Mario 3D All-Stars is a collection of several insanely popular 3D Mario games.
In what is an inexplicable reason for gamers everywhere, the collection is only going to be available until March of next year when it’ll be stripped from the e-store:
“Super Mario 3D All-Stars will launch on September 18th. A limited-run retail edition, and a digital edition of the game will be available for a limited time, until the end of March 2021.”
Nintendo is still pulling this vile, anti-consumer rubbish. I won’t be surprised if Nintendo releases all three games separately, at full price each, after its ‘limited release.’
Even gaming journalist Jason Schreier expressed disbelief at the ridiculous release window for Super Mario 3D All-Stars. | Source: Twitter
Nintendo Loves Their Artificial Scarcity
This latest move isn’t the first time that Nintendo has introduced artificial scarcity as a marketing tactic. Back in 2016, they released the NES Classic, and it sold out everywhere. Then, after producing a few million units, they stopped production.
Nintendo is trying to bring this artificial scarcity into the digital world. Both Super Mario 3D All-Stars and Super Mario Bros. 35 are going to be available only for a limited period. This scarcity is happening even though keeping those games available costs the big N next to nothing.
You can see the reveal of Super Mario 3D All-Stars below.
They’re Vile and Don’t Deserve Support or Loyalty.
Any company that is continuously pulling moves designed to squeeze their beloved franchises for cash deserve criticism.
The big N isn’t a consumer-friendly company. Not when it actively inserts abusive mechanics into its games to squeeze money out of gamers blinded by nostalgia.
While scalpers will rejoice in grabbing plenty of offline retail copies, Nintendo is making it hard to be worthy of the love, loyalty, or support of millions of gamers.
I, for one, won’t fall for their ploy and will refuse to support a company that doesn’t respect its gamers.
Disclaimer: The opinions expressed in this article do not necessarily reflect the views of CCN.com.